One Design, Many Markets Served

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Description

An award-winning interior designer had dozens of projects she wanted to feature on a new website.

The challenge: How to give different markets quick and easy access to the right portfolio items, according to their interest

The solution: We chose a commercial WordPress theme with a powerful portfolio tool. A key feature was a category filter. People from different markets can filter their view of the portfolio with a click.  (Warning: Watching the images re-sort themselves into categories can be a little habit-forming).

The project included:

New Content:

  • Original Tagline
  • Business Process page (new content and animations)

Improved User Experience:

  • Home page slider
  • Filterable portfolio, using Categories

Updated Technology:

  • Fully responsive
  • Search engine optimization

Marketing Integration

  • Google Map listing
  • Newsletter signup integration

 

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